What’s in a Name – How Immersive Theater & Horror Companies Were Named

Names are powerful.  They are our doorway to a company. They are a handshake, a first impression. They connect us to their brand, informing us of what we should expect. They have the power to build a long-lasting relationship or turn away a potential customer. But often times more important than the name itself is [...]

Interview – House of Laughing Windows Wants to Build Your Dream House

Have you ever wanted a house built to perfectly match your personality? A new Instagram account has surfaced promising just that. Providing only a questionnaire exploring 92 facets of morality, choice, religion, and perception, House of Laughing Windows is inviting guests to partake in a Dream House Project. Upon completion of the survey, they will start […]

Paulie’s Polymers Office Christmas Party: A Comedic Christmas Creation

Paulie’s Polymers might be a fantastic plastic bag company, but thanks to government bans and terrible marketing, the Los Angeles branch is in trouble—and just before the holidays, too. And yet, here we are, the members of the San Diego branch (the one branch doing fantastically well), joining our fellow L.A. employees for their yearly […]

Happy Holidays Ya Filthy Animals – A Boozy Tribute to Some of Your Favorite Holiday Films

With immersive pop-up events gaining popularity, especially for big budget film releases or special occasions, it only makes sense that these ventures have grown to include both Los Angeles night life and the holidays. Happy Holidays Ya Filthy Animals is an unofficial, fan-made, immersive holiday experience that plunges guests into three classic Christmas films: Home […]

Majestic Repertory Theater’s Measure for Measure Helps Define Vegas Immersives

As I read the prisoner his last rights, the mood in the tight room is somber, and my voice a little above a whisper. Once I finish speaking, the executioner describes the correct way to decapitate someone. I guess he won’t be doing his job today – it will be me. “You have to do […]

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