SDCC Overview: Activations, Network Hubs & Audience Experiences – SDCC Video
With numerous experiential activations taking place under one umbrella, San Diego Comic-Con saw the emergence of branded installation areas, which featured numerous smaller activations inside. Think of them as the lands in Disneyland, if each land was appropriately devoted to a given network and each ride was an immersive experience. In this article, Haunting will […]