What’s in a Name – How Immersive Theater & Horror Companies Were Named

Names are powerful.  They are our doorway to a company. They are a handshake, a first impression. They connect us to their brand, informing us of what we should expect. They have the power to build a long-lasting relationship or turn away a potential customer. But often times more important than the name itself is [...]

The Guest and The Host – Make Music & Memories in this Unforgettable Immersive Experience

Immersive theater offers guests an intimate journey of discovery, of freedom, and of playful exploration. It creates a world that holds so many secrets and moments to be uncovered.  So, when I was introduced to The Guest and The Host: Make Music, a new immersive exploration of music by co-creators Spencer Williams and Andrew Heringer, [...]

The Guest & The Host – Make Music – An Interview with Spencer Williams & Andrew Heringer

Music is universal and integral to our lives. It can transport us to a moment in time, amplify or suppress emotions, or even force us to reflect in the stillness. The creators of The Guest & The Host, Spencer Williams and Andrew Heringer, have incorporated their love of music into an intimate 90-minute immersive experience […]

The Hollywood Fringe Festival 2018 – Staff Picks and Recommendations

Hollywood Fringe Festival Every June, the Fringe Festival takes over Hollywood. No space is safe as theaters, clubs, bars, parks, parking lots and even street corners become the setting for hundreds of  stories. But what makes Fringe truly unique is that it's open to anyone who wants to develop a show as long as the [...]
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